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  • Data Analytics in Marketing, Entrepreneurship, and Innovation
    Data Analytics in Marketing, Entrepreneurship, and Innovation

    Innovation based in data analytics is a contemporary approach to developing empirically supported advances that encourage entrepreneurial activity inspired by novel marketing inferences.Data Analytics in Marketing, Entrepreneurship, and Innovation covers techniques, processes, models, tools, and practices for creating business opportunities through data analytics.It features case studies that provide realistic examples of applications.This multifaceted examination of data analytics looks at: Business analyticsApplying predictive analytics Using discrete choice analysis for decision-making Marketing and customer analyticsDeveloping new productsTechnopreneurshipDisruptive versus incremental innovationThe book gives researchers and practitioners insight into how data analytics is used in the areas of innovation, entrepreneurship, and marketing.Innovation analytics helps identify opportunities to develop new products and services, and improve existing methods of product manufacturing and service delivery.Entrepreneurial analytics facilitates the transformation of innovative ideas into strategy and helps entrepreneurs make critical decisions based on data-driven techniques.Marketing analytics is used in collecting, managing, assessing, and analyzing marketing data to predict trends, investigate customer preferences, and launch campaigns.

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  • Responsive Web Development : Web and mobile development with HTML5, CSS3, and performance guide
    Responsive Web Development : Web and mobile development with HTML5, CSS3, and performance guide


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  • Responsive Web Design with Adobe Photoshop
    Responsive Web Design with Adobe Photoshop

    For a couple of decades now, designers have used Photoshop to mock up Web page designs.However, that work generally results in a static graphic of the page, which has to be translated by a developer into the components of a Web page: HTML files and Web-compatible image files. Our multi-device world has shown us that this approach to web design, including full-page comps done in Photoshop, is increasingly problematic.Modern web designers are adopting a new approach: creating flexible web pages whose layout can adapt to suit the screen on which they are displayed.This is "Responsive Web Design" [RWD]. Until now, books on designing responsive Web sites have focused on HTML and CSS - in other words, they've been very code-centric, and visual creativity seems to take a back seat.This new book is aimed at the visual Web designer who's accustomed to working in Photoshop.Adobe Photoshop CC contains many new features that help streamline the process of converting a static page design to a set of components for a responsive web page. Dan Rose is one of the best-known advocates of this new way of working in Photoshop.He's observed that only a few people are talking about Photoshop for RWD constructively, yet a majority (63% as of his last informal poll) of web designers are using Photoshop for more than simple asset creation.This transition is a pain point for many designers. His new book will balance coverage of conceptual issues (how to fit tools like Photoshop to the design workflow rather than fitting a workflow to the tools) with practical design exercises tailored to help communicate the overall design direction of the page while respecting the needs of the fluid Web.In addition, he will introduce methods for taking HTML back into Photoshop for further refinement.

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  • Data Analytics for Business : Lessons for Sales, Marketing, and Strategy
    Data Analytics for Business : Lessons for Sales, Marketing, and Strategy

    Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down.This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications.The foundation of this text is the author’s 20-plus years of developing and delivering big data and artificial intelligence solutions across multiple industries: financial services, pharmaceuticals, consumer packaged goods, media, and retail.He provides guidelines and summarized cases for those studying or working in the fields of data science, data engineering, and business analytics.The book also offers a distinctive style: a series of essays, each of which summarizes a critical lesson or provides a step-by-step business process, with specific examples of successes and failures. Sales and marketing executives, project managers, business and engineering professionals, and graduate students will find this clear and comprehensive book the ideal companion when navigating the complex world of big data analytics.

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  • What are the advantages of responsive web design?

    Responsive web design offers several advantages, including improved user experience across different devices, such as desktops, tablets, and smartphones. It also helps with search engine optimization (SEO) by providing a single website that can be easily crawled and indexed by search engines. Additionally, responsive design simplifies website management and maintenance, as there is only one version of the site to update and maintain. Lastly, it can lead to increased conversion rates and lower bounce rates, as users are more likely to engage with a website that is easy to navigate and visually appealing on any device.

  • Is the skateboard too responsive?

    The responsiveness of a skateboard depends on personal preference and the specific style of skating. Some skaters may find a highly responsive skateboard to be beneficial for performing tricks and maneuvers with precision, while others may prefer a less responsive board for stability and control. It ultimately comes down to individual skill level and comfort with the board's responsiveness.

  • How to create a responsive website?

    To create a responsive website, you need to start with a mobile-first approach, meaning you design and develop the website for mobile devices first and then scale up for larger screens. Use a responsive web design framework like Bootstrap or Foundation to help with the layout and design. Utilize media queries in your CSS to adjust the layout and styling based on the screen size. Test your website on various devices and screen sizes to ensure it looks and functions well across different platforms. Finally, optimize images and content for fast loading times on all devices.

  • Is one responsive despite taking Zolpidem?

    Zolpidem is a sedative-hypnotic medication used to treat insomnia. While it can help people fall asleep, it can also cause drowsiness and impair cognitive function, especially if taken in higher doses or for a prolonged period of time. Therefore, it is important to use caution when taking Zolpidem and to avoid activities that require full alertness, such as driving or operating heavy machinery. It is important to follow the prescribed dosage and to discuss any concerns about responsiveness with a healthcare professional.

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  • Business Models : Innovation, Digital Transformation, and Analytics
    Business Models : Innovation, Digital Transformation, and Analytics

    Since the beginning of time, running a business has involved using logic by which the business operates.This logic is called the business model in management science, which increasingly is focusing on issues surrounding business models.Research trends related to business models include value creation, value chain operationalization, and social and ecological aspects, as well as innovation and digital transformation.Business Models: Innovation, Digital Transformation, and Analytics examines how innovation, digital transformation, and the composition of value affect the existence and development of business models.The book starts by addressing the conceptual development of business models and by discussing the essence of innovation in those models.Chapters in the book investigate how: Business models can analyze digital transformation scenarios Individual business model elements effect selected performance measures as well as how the elements are significant for the enterprise value composition The environment effects the profitability of the high-growth enterprise business models Employer branding business models are perceived by the generation Z workforce To implement responsible business models in the enterprise Cyber risk is captured in business models Decision algorithms are important to business analyticsThis book is a compendium of knowledge about the use of business models in the context of innovative activities, digital transformation, and value composition.It attempts to combine the theory and practice and offers a look at business models currently used in companies, especially high-growth enterprises, in various countries of the world and indicates the prospects for their development.

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  • Reshaping Entrepreneurship Education With Strategy and Innovation
    Reshaping Entrepreneurship Education With Strategy and Innovation

    New small business owners are constantly pressured to play a major role in the economic growth of their respected nation.However, revitalizing how individuals think, research, teach, and implement performance strategies to improve the operations of these small businesses is critical to entrepreneurial success. Reshaping Entrepreneurship Education With Strategy and Innovation is an essential reference source that discusses strategies to overcome performance barriers as well as implementation of effective entrepreneurial processes based on a wide range of global issues.Featuring research on topics such as authentic leadership, business ethics, and social entrepreneurship, this book is ideally designed for entrepreneurs, business professionals, scholars, researchers, students, and practitioners seeking coverage on innovative performance operations of small businesses.

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  • Digital Innovation and Entrepreneurship
    Digital Innovation and Entrepreneurship

    The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an advantage.This textbook provides students who already have digital expertise with a solid foundation in business and entrepreneurship in order to launch and run a business.Using a logical, objective-based structure, the book guides students to a comprehensive and practical understanding of innovation and entrepreneurship.Chapters progress through the steps in creating a successful digital business: framing the business, promotion and sales, delivery and operations, value capture, growth and scalability, intellectual property and protection, and leadership and structure.Features include: learning objectives, introductions, conclusions, tables and figures, highlighted key terms, and analysis and design exercises in each chapter; a wide range of real-world examples; a rolling case study of a hypothetical digital business that models the concepts covered in each chapter; appendices of business terms, including those relating to product licensing, customer service agreements and customer delivery contracts; and key terms explained throughout.Supplementary online resources include a test bank, lecture slides and a teaching guide for instructors, and a business design template for student use.

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  • Infants and Toddlers: Caregiving and Responsive Curriculum Development
    Infants and Toddlers: Caregiving and Responsive Curriculum Development

    INFANTS AND TODDLERS: CAREGIVING AND RESPONSIVE CURRICULUM DEVELOPMENT, Tenth Edition, guides you through the acquisition of skills necessary to provide high-quality care for infants and toddlers in any educational setting.Each chapter incorporates new research results and scholarly articles, and new and extended boxed features provide additional insights and emphasis.The new edition continues to support the author's goal of providing appropriate caregiving and educational techniques, as well as curriculum ideas, for infants and toddlers from birth to age three.The text also provides overviews of key child care philosophies as they relate to the child, the caregiver and parent involvement, along with real-world case studies and relevant lesson plans to help you translate theory into practice.

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  • How do I program a responsive website?

    To program a responsive website, you can use a combination of HTML, CSS, and JavaScript. Start by using HTML to structure your website's content, then use CSS to style and layout the content in a way that adapts to different screen sizes. You can also use media queries in CSS to apply different styles based on the device's screen width. Additionally, you can use JavaScript to add interactivity and dynamic behavior to your website, such as creating responsive navigation menus or image sliders. Testing your website on different devices and screen sizes is crucial to ensure it is truly responsive.

  • Are reactive and responsive the same thing?

    Reactive and responsive are not the same thing. Reactivity typically involves reacting impulsively or emotionally to a situation without much thought or consideration. On the other hand, being responsive involves taking the time to assess a situation and then choosing the most appropriate and thoughtful course of action. Being responsive often involves a more deliberate and considered approach compared to being reactive.

  • How can one make a website responsive?

    To make a website responsive, one can use media queries in the CSS to adjust the layout and design based on the screen size. This allows the website to adapt to different devices such as desktops, tablets, and mobile phones. Additionally, using flexible grids and images, and ensuring that the website is touch-friendly can also contribute to making the website responsive. Testing the website on different devices and adjusting the design accordingly is also important in ensuring responsiveness.

  • "Is your partner not responsive to you?"

    If your partner is not responsive to you, it may be helpful to have an open and honest conversation about how you are feeling. Express your concerns and ask your partner to share their perspective as well. It's important to listen to each other and try to understand where the disconnect may be coming from. Seeking couples therapy or counseling can also be beneficial in addressing communication issues and improving responsiveness in the relationship.

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